By: WooCommerce
Added: January 13, 2022


Performance: Follow-Ups has a rating of 3/5
Recommendation: May cause some slowness, but within reasonable limits.


Follow-Ups is an extension that can act as an auto-responder and customer relationship tool for your WooCommerce store, allowing you to define and create customized emails that are automatically delivered to a customer’s email inbox at defined intervals after a specific action:

  • Making a purchase
  • Taking a quiz
  • Signing up for an account

Promote products, advertise sales, send customized coupons, remind users about specials — the opportunities are limitless. You can also request reviews and, by using the Review for Discount plugin, offer discounts to shoppers that leave reviews. Define emails once, and continue driving customers back to your site for weeks, months, and years to come.

When to Use Follow-Ups

Use WooCommerce Follow-Ups if you want to automate your marketing communications through email and/or Twitter.

Follow-Ups is only available on plans that are on Managed WooCommerce.

Setup Scope & Requirements

Setup Scope:

We will install, activate and configure settings.

Requirements for Setup:

Worksheet must be completed.


Follow-Ups is part of Managed WooCommerce and is installed and activated from WooCommerce Extensions in the WordPress dashboard.

Dashboard > WooCommerce > Extensions > Follow-Ups (Install/Activate)

Not seeing the WooCommerce Extensions?

  • Website Specialists - please follow these steps
  • Builders - please open a TC for further assistance

Configure according to the provided worksheet. Reference the links below for how to setup the plugin.


Supported Plan(s):



Functionality Path:

WooCommerce>Marketing and Messaging>Email and Communication>Automated Followup

Related Features: